The Cloud has been one of the biggest technological advances in recent times, and a huge number of businesses are now reaping the benefits of cloud computing. The pandemic has also caused a rise in e-commerce and online retail companies transferring over to the cloud in order to handle their operations. With a greater demand placed on online retailers, cloud software enabled many to provide a better digital experience for their customers.

E-commerce businesses also need to be prepared for unpredictable spikes in their website traffic too, for example during busy sales periods. By moving to a flexible cloud-based platform, there is the ability to increase the server allowance to prevent the website from going down. On-premise solutions don’t have the flexibility to help growing businesses reach their full potential. Here are some other reasons why e-commerce businesses should consider moving to the cloud:

1. Reduced costs

Of course this depends entirely on the type of cloud hosting that you opt for, but there are usually different price options available. When you compare the costs to on-site hosting, the savings for e-commerce businesses are usually worth it. You won’t have to invest in expensive hardware (servers, backups) and security systems either.

2. Easy to scale

As mentioned previously, having a scalable infrastructure is essential for any e-commerce business that is serious about growth. It is important to be responsive to customer demand, so your website can cope with sudden spikes in sales. When looking at cloud hosting, go for the option that is scalable and can grow with your business.

3. Simple integration

Customer experience is a really important part of running an e-commerce business. Cloud systems make integrations across the board so much easier, you can link up inventory & shipping software to give you real-time customer data at your fingertips. There are lots of apps you can use to integrate Sage 50cloud with Amazon, for example, to save you having to upload and download data between the two platforms.

4. Increased security

Some business owners worry about the fact that everything is so easily accessible on the cloud, but as a matter of fact, the cloud is an entirely secure option. Most cloud hosting providers have higher security measures than an e-commerce business could achieve on its own, even with a huge budget! A reliable cloud hosting provider will regularly perform security updates & maintenance checks to ensure your data is secure & stored safely.

Of course when it comes to choosing whether to migrate your e-commerce business to the cloud, it is entirely a personal choice. However, with the way things are going in the digital landscape, if you are wanting to put your business ahead of the competition the cloud can give you that advantage. For more information on cloud hosting, get in touch with the team at Reality Solutions today.

*This article contains general information in order to assist all of our customers and is meant for guidance only – there are no guarantees that the information we provide will be suitable for your particular needs. If you require specific assistance, we recommend that you seek professional guidance on your individual circumstances. Reality Solutions are in no way responsible for any loss or damage arising from any information contained within our articles.